technology

Technology Overview

ethrix VAS (value-added services) cellular platforms are a no-risk, scalable alternative to complex telephony engines. Our solutions consolidate the myriad of technologies and content suppliers that cellular operators rely upon to provide diverse information and entertainment services to their end users.

With ethrix tailor-made VAS platforms, mobile and land operators can quickly deploy a secure and stable source for revenue-generating, value added mobile-entertainment services.

ethrix tools utilize a variety of technologies, including IVR, SMS, WAP, MMS, 3G video and web integration services, which enrich the user experience while generating high traffic, cross-sales and repeat usage.

ethrix's scalable, customized VAS cellular platforms are
comprised of:

the EMS - ethrix Management System controls the ethrix VAS cellular platform with a user friendly web interface with a comprehensive monitoring, reporting and detection system
the ENS - ethrix Network Server the multi-component ethrix server allows for connectivity to telephony, SMS, MMS and WAP technologies
the EAS - ethrix Application Service is a composite selection of end-user IVR, SMS, Web, data base connectivity voice recognition and voice manipulation services
the EGD - ethrix Graphic Developer is a service creation tool with a friendly user interface that walks the user through the process of building the service from bottom up
the ECM - ethrix Content Management layer provides, manages and dispatches dynamic content for the customized ethrix applications service